In the highly competitive ecommerce market, don’t serve half-functional Shopify stores to customers; once the visitors’ user experience is ruined, you don’t have a second chance to make them your customer.
You may have the passion and determination to start a Shopify store and become a successful entrepreneur. We agree that you can build your own Shopify store after learning lessons from YouTube and blogs for months, but the one thing you cannot learn is the expertise a Shopify expert has.
As a Shopify website design company, we receive so many queries like “Help me to set up a fully functional and user-friendly store” every month with the incomplete Shopify stores.
What is Shopify?
We are expecting that if you have already chosen Shopify as your ecommerce website design and development platform, you know about it, but for those who don't know, here is a quick introduction for you.
Shopify is currently the most popular ecommerce CMS or platform for starting a business. Shopify provides a set of tools and features for listing products online and delivering them to customers.
With the help of Shopify, you can create a store, list products, market them, receive orders, and accept payments, streamlining the entire sales process.
How Popular Shopify Is?
If you have chosen the Shopify as your ecommerce store development platform you made a good decision because:
- Over 8 million websites are using Shopify, and 5 million plus are currently live worldwide.
- In the USA, around 30% of ecommerce stores are using Shopify.
- Shopify is used in 170-plus countries by e-commerce business owners.
- An average Shopify store can generate revenue of up to $67,000 annually.
- Shopify has a 36% better conversion rate compared to competitors like Salesforce, Magento, and BigCommerce.
While DIY options for building a Shopify store are available, hiring Shopify experts typically leads to superior outcomes for businesses, offering enhanced functionality, better user experience, and optimized performance that drive long-term success and growth.
Now learn about the benefits and limitations of the DIY approach.
Benefits of DIY Approach to Build Shopify Store
Accessibility:
Shopify provides a user-friendly and easy-to-access user interface. A user can create a basic store by following simple steps.
Cost-effectiveness (initially):
For startups and individual e-commerce entrepreneurs, the DIY approach seems cost-effective initially, but the increase in complexity of the store design and development is frustrating.
Available resources:
There are lots of resources, video tutorials, and guides available online where you can learn how to set up a Shopify store, connect a domain, integrate a theme, set up a checkout page, set up a products page, and integrate third-party apps.
Limitations of DIY Approach
Time Constraints:
Learning from online resources and then designing and building a professional Shopify store need so much time. As a beginner with zero knowledge you need to invest lots of time to learn multiple skills including theme customization, app integrations, and basic coding.
Also sometimes you can get stuck in the problems, their solutions not easily available online.
Instead of investing so much time in learning and creating stores, you can utilize this time on the core business activities such as brand awareness, fostering customer relationships, and planning effective marketing strategies.
Lack of Technical Skills:
With no prior experience in creating a Shopify store, your skills are always lagging behind a Shopify expert. You can easily be stuck at any stage of the development process due to a lack of experience in skills including coding, customization, app integration, solving errors, performance optimization, security, and hands-on experience of customizing Shopify advanced features.
Scalability Challenge:
You can start with a simple store, but once your business grows, you require a scale store and need to integrate new features and functionalities that can be challenging for you.
Risk of Errors and Frustration:
With no expertise the risk of making errors and bugs are alway high. If you don’t find the reason behind the bug or error it can be frustrating.
The Benefits of Hiring Shopify Experts
When you hire a Shopify expert for your Shopify store design and development you get the benefits as follow:
On-Time Launch
A Shopify expert with experience of creating hundreds of Shopify stores in different niches for different levels of businesses can timely deliver the project within a given timeline. If you are planning to launch a store before a special season or event you can rely on the expert Shopify developers.
Coding Efficiency
With the in-depth knowledge of the Shopify platform, Shopify ecosystem, liquid codes, HTML, CSS, Java, Shopify features, limitations, and scope they guarantee 100% efficiency.
Quick Errors and Bugs Fixing
When you hire a Shopify expert, they can quickly fix any error and bug in the store with their platform-specific knowledge and experience. Your store's user experience and brand credibility remain intact.
High ROI
You can discuss and make strategies for long term returns, performance optimization and even marketing planning.